Guides for local business websites and search
Plain answers on website costs, local SEO and getting found in AI search, written for owners of local service businesses.
All guides
How much does a website cost for a small business in 2026?
A plain breakdown of what small business websites cost in 2026, from DIY builders to agencies, and what drives the price up or down.
What is answer engine optimization? A guide for local businesses
What answer engine optimization (AEO) is, how it differs from SEO, and the steps a local business can take so AI assistants quote it.
What is generative engine optimization (GEO)? A small business guide
Generative engine optimization is about being cited in AI answers. Learn what GEO is, what influences citations and what a small business can do.
Google Business Profile optimization: a checklist for local businesses
A practical Google Business Profile optimization checklist covering categories, services, photos, reviews and consistency with your website.
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