Local SEO blog: guides for service business websites, search and AI
Plain answers on website costs, local SEO and getting found in AI search, written for owners of local service businesses.
All guides
Why is my business not showing on Google? 9 causes and fixes
Why your business is not showing on Google Search or Maps: 9 common causes, from verification and suspensions to indexing, with how to fix each.
Dental marketing strategies that bring in new patients
Dental marketing strategies for independent practices: website, Google profile, reviews, local SEO, recalls and referrals, plus privacy rules.
Is SEO worth it for a small business? An honest answer
Is SEO worth it for a small business? When it pays off, when it does not, how to do the math, and what AI search changes, in plain words.
Local SEO checklist: 25 steps to rank in your area
Local SEO checklist with 25 steps to rank in your area: Google Business Profile, citations, reviews, local pages and schema. Work through it in order.
Law firm marketing plan: a template for small firms
A law firm marketing plan template for small firms: set goals and a budget, pick channels, and track the calls and consultations each one brings in.
Local SEO pricing: what a small business pays per month in 2026
Local SEO pricing in 2026: what monthly plans cost, what $500, $1,000 and $1,500 plans include, and red flags to watch for before you sign a contract.
What makes a good landing page? 12 traits that turn visits into calls
What makes a good landing page? 12 traits that turn visits into calls, from one clear offer and headline to fast load times and short forms.
Best law firm websites: 6 examples and what makes them work
The best law firm websites share a few habits: clear practice areas, fast pages, visible phone numbers and trust signals. See 6 examples to copy.
Local citations: what they are and which ones matter
Local citations explained: what they are, why matching name, address and phone matters, and the top citation sites to list your business on first.
How to get your Google review link (and get more reviews with it)
Find your Google review link step by step, then turn it into a QR code, text and email that ask customers for reviews the right way.
Local business marketing: the complete playbook for service businesses
Local business marketing playbook for service firms: Google Business Profile, reviews, local pages, referrals and AI search, with what to do first.
How to rank in ChatGPT: getting your business recommended by AI
How to rank in ChatGPT: the steps that help AI tools find, trust and recommend your local business, from clear service pages to reviews and schema.
How to make a business website: 3 ways, real costs and the steps
How to make a business website: compare DIY builders, freelancers and agencies on cost, time and effort, with a step-by-step plan to follow today.
What is local SEO? A complete guide for service businesses
What is local SEO? Learn how Google picks map pack and local results, which signals matter most, and what a service business should fix first.
How much does a website cost for a small business in 2026?
How much does a website cost for a small business? See 2026 price ranges for DIY, freelancers and agencies, plus hosting, upkeep and hidden fees.
What is answer engine optimization? A guide for local businesses
What is answer engine optimization? A plain guide to AEO: how AI answers pick sources, how it differs from SEO, and first steps for a business.
What is generative engine optimization (GEO)? A small business guide
What is generative engine optimization? Learn how GEO helps ChatGPT and AI Overviews cite your business, how it differs from SEO, and where to start.
Google Business Profile optimization: a checklist for local businesses
Google Business Profile optimization checklist for 2026: categories, services, photos, posts, reviews and Q&A, with clear steps to finish each one.
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